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Scaling Up
How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0)
Verne Harnish
2015 Gold Medal
256 Pages
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Non-Fiction - Business/Finance
Reviewed by Vernita Naylor for Readers' Favorite
First there was Verne Harnish’s Best Seller: Mastering the Rockefeller Habits and now, after 12 years, Verne has revised his popular first book with Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0). It’s power-packed with a wealth of information as to how familiar and iconic companies were able to scale up. Verne offers case studies, charts, plans, and principles that companies have created within their companies to obtain their desired outcome. Business owners, leaders, and CEOs make several business decisions whether they are home based or Fortune 500. They all have four basics in common: people, strategy, execution, and cash.
Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish is developed as if Verne was your coach and the book is your training manual. In using the resources, the reader is challenged and learns how to best overcome the barriers they may encounter as they scale their business. The case studies add an element in displaying how successful businesses view, manage, and improve their internal business processes. Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish is equipped to help the business owner analyze how people, strategy, execution and cash affect the growth of their business.
First there was Verne Harnish’s Best Seller: Mastering the Rockefeller Habits and now, after 12 years, Verne has revised his popular first book with Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0). It’s power-packed with a wealth of information as to how familiar and iconic companies were able to scale up. Verne offers case studies, charts, plans, and principles that companies have created within their companies to obtain their desired outcome. Business owners, leaders, and CEOs make several business decisions whether they are home based or Fortune 500. They all have four basics in common: people, strategy, execution, and cash.
Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish is developed as if Verne was your coach and the book is your training manual. In using the resources, the reader is challenged and learns how to best overcome the barriers they may encounter as they scale their business. The case studies add an element in displaying how successful businesses view, manage, and improve their internal business processes. Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish is equipped to help the business owner analyze how people, strategy, execution and cash affect the growth of their business.
Recommend this book:
The Perpetual Paycheck
5 Secrets to Getting a Job, Keeping a Job, and Earning Income for Life in the Loyalty-Free Workplace
Lori B. Rassas
2015 Silver Medal
194 Pages
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Non-Fiction - Business/Finance
Reviewed by Roy T. James for Readers' Favorite
The Perpetual Paycheck by Lori B. Rassas begins by identifying the fact that ‘in the workplace, there are only short term commitments - an absence of mutual obligation between employer and the employee.’ Introducing the topic with a short discussion on paychecks and the necessity that one has to fend for oneself, Lori jumps to Secret #1: Cash is the king. Because of the transient nature of today’s workplace, one cannot hope to see it exist for a long time, let alone being a permanent part of it. Lori thereafter discusses Secret #2: Remembering who the Boss is. Other secrets follow, Turning troubles into triumphs where focus is on advantages, Expanding one's hunting grounds which talks about a more rational job search, and ending with How to develop and use the benefits of networking, which examines the potential of modern ‘communities.’
The Perpetual Paycheck by Lori B. Rassas is a book made for the present. Because of the fast pace of technological changes, society overall is facing certain shifts everywhere, one of the most notable areas being our workplace. This book has the potential to greatly increase one's self-confidence, an invaluable asset in leading a happy life in such an environment of transience. I wish I had read this book many years earlier which would have prepared me better in dealing with all the unsettling changes I faced. The book follows a simple and easy style of narration. Replete with humor, cartoons and anecdotes, this book is a light read conveying, however, more important ideas.
The Perpetual Paycheck by Lori B. Rassas begins by identifying the fact that ‘in the workplace, there are only short term commitments - an absence of mutual obligation between employer and the employee.’ Introducing the topic with a short discussion on paychecks and the necessity that one has to fend for oneself, Lori jumps to Secret #1: Cash is the king. Because of the transient nature of today’s workplace, one cannot hope to see it exist for a long time, let alone being a permanent part of it. Lori thereafter discusses Secret #2: Remembering who the Boss is. Other secrets follow, Turning troubles into triumphs where focus is on advantages, Expanding one's hunting grounds which talks about a more rational job search, and ending with How to develop and use the benefits of networking, which examines the potential of modern ‘communities.’
The Perpetual Paycheck by Lori B. Rassas is a book made for the present. Because of the fast pace of technological changes, society overall is facing certain shifts everywhere, one of the most notable areas being our workplace. This book has the potential to greatly increase one's self-confidence, an invaluable asset in leading a happy life in such an environment of transience. I wish I had read this book many years earlier which would have prepared me better in dealing with all the unsettling changes I faced. The book follows a simple and easy style of narration. Replete with humor, cartoons and anecdotes, this book is a light read conveying, however, more important ideas.
Recommend this book:
Smart Talk
The Public Speaker's Guide to Success in Every Situation (Quick & Dirty Tips)
Lisa B. Marshall
2015 Bronze Medal
288 Pages
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Non-Fiction - Business/Finance
Reviewed by Roy T. James for Readers' Favorite
Smart Talk by Lisa B. Marshall begins by taking the hell out of hello – how to introduce yourself or make a first impression. Lisa discuses many points here including the oft forgotten but very important dictum, the introduction should be relevant. The magic of conversation, the next topic discussed, focuses on what to say when, and how to say it with tact and grace. Lisa also devotes a full chapter to discussing difficult people to talk to, the procrastinators, the chatterboxes, the bullies, and other such misfits. How to give feedback, how to receive criticism as well as practicing responses to handle criticism, are then discussed. Lisa explains nine models of saying no, a vital part of any talk, as well as the fourteen rules of negotiating, a rather difficult skill to master, without damaging important relationships.
Smart Talk by Lisa B. Marshall is a godsend, especially when it comes to the problems that we are most often faced with in connection with our work, resolving conflicts, strengthening natural charisma, or persuading others. This book can prepare us to face any trouble, unannounced or otherwise. With bulleted lists, prominent display of points to remember, and practice exercises, this is a complete manual to master the art of communication. A helpful index, references of real life instances of many of the concepts introduced, and a chapter summary make this an invaluable reference for anyone involved in public speaking.
Smart Talk by Lisa B. Marshall begins by taking the hell out of hello – how to introduce yourself or make a first impression. Lisa discuses many points here including the oft forgotten but very important dictum, the introduction should be relevant. The magic of conversation, the next topic discussed, focuses on what to say when, and how to say it with tact and grace. Lisa also devotes a full chapter to discussing difficult people to talk to, the procrastinators, the chatterboxes, the bullies, and other such misfits. How to give feedback, how to receive criticism as well as practicing responses to handle criticism, are then discussed. Lisa explains nine models of saying no, a vital part of any talk, as well as the fourteen rules of negotiating, a rather difficult skill to master, without damaging important relationships.
Smart Talk by Lisa B. Marshall is a godsend, especially when it comes to the problems that we are most often faced with in connection with our work, resolving conflicts, strengthening natural charisma, or persuading others. This book can prepare us to face any trouble, unannounced or otherwise. With bulleted lists, prominent display of points to remember, and practice exercises, this is a complete manual to master the art of communication. A helpful index, references of real life instances of many of the concepts introduced, and a chapter summary make this an invaluable reference for anyone involved in public speaking.
Recommend this book:
StoryBranding (TM) 2.0
(Second Edition) Creating Standout Brands Through The Purpose of Story
Jim Signorelli
2015 Honorable Mention
296 Pages
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Non-Fiction - Business/Finance
Reviewed by Jack Magnus for Readers' Favorite
Storybranding 2.0 is a non-fiction guide for marketing and sales professionals written by Jim Signorelli. Signorelli has been in marketing since he was a paperboy who devised ways to increase his number of customers. Storybranding is a technique he’s worked on that focuses on the brand’s reason for being, rather than the attributes of a particular product or service. Signorelli sets out step-by-step instructions to help his readers understand the concept of Storybranding, as well as its increased effectiveness over the traditional marketing techniques that proclaim the excellent virtues of products. A brand with a story has resonance with its customers that goes beyond any particular product. Getting to that level of resonance is a 4-step process which can seem daunting at first glance; however, Signorelli shows through examples and charts exactly how to do it.
I’m a freelance copywriter and was intrigued by the premise of Signorelli’s marketing and sales guide, Storybranding 2.0. I was, quite frankly, blown away by this book. It’s a marvelous guide for copy and creative writers alike. Signorelli’s insights into how to gain an empathetic understanding of both the brand and the prospect are perceptive. How that understanding can build resonance is shared and made accessible through his engaging and interesting prose, examples of real-life brand successes and failures, and techniques. As I read on, I started to think about how I could use Signorelli’s storybranding techniques, and how previous sales strategies might have been more successful had I known about them before.
Storybranding 2.0 is also an enjoyable book to read. It’s very well written, and I found myself reluctant to finish reading. I read on through the appendices where he’s included suggested reading, his blog entries on Storybranding (which are excellent and not to be missed) and his bio. I’m glad I’ve read Storybranding 2.0 and am planning to use the techniques I’ve learned with some current and future projects I’ve got lined up.
Storybranding 2.0 is a non-fiction guide for marketing and sales professionals written by Jim Signorelli. Signorelli has been in marketing since he was a paperboy who devised ways to increase his number of customers. Storybranding is a technique he’s worked on that focuses on the brand’s reason for being, rather than the attributes of a particular product or service. Signorelli sets out step-by-step instructions to help his readers understand the concept of Storybranding, as well as its increased effectiveness over the traditional marketing techniques that proclaim the excellent virtues of products. A brand with a story has resonance with its customers that goes beyond any particular product. Getting to that level of resonance is a 4-step process which can seem daunting at first glance; however, Signorelli shows through examples and charts exactly how to do it.
I’m a freelance copywriter and was intrigued by the premise of Signorelli’s marketing and sales guide, Storybranding 2.0. I was, quite frankly, blown away by this book. It’s a marvelous guide for copy and creative writers alike. Signorelli’s insights into how to gain an empathetic understanding of both the brand and the prospect are perceptive. How that understanding can build resonance is shared and made accessible through his engaging and interesting prose, examples of real-life brand successes and failures, and techniques. As I read on, I started to think about how I could use Signorelli’s storybranding techniques, and how previous sales strategies might have been more successful had I known about them before.
Storybranding 2.0 is also an enjoyable book to read. It’s very well written, and I found myself reluctant to finish reading. I read on through the appendices where he’s included suggested reading, his blog entries on Storybranding (which are excellent and not to be missed) and his bio. I’m glad I’ve read Storybranding 2.0 and am planning to use the techniques I’ve learned with some current and future projects I’ve got lined up.
Recommend this book:
Money Secrets
Keys to Smart Investing
Kim Curtis
2015 Honorable Mention
176 Pages
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Non-Fiction - Business/Finance
Reviewed by Roy T. James for Readers' Favorite
Money Secrets: Keys To Smart Investing by Kim Curtis begins with a short and pertinent discussion about money and the need to make decisions about money; how you deal with money is how you deal with life. After a brief overview of financial terms and practices, Kim goes on to the specifics of financial planning, the nuts and bolts of investment, the importance of a diversification strategy, as well as the role of a financial advisor. Kim has made good use of attention grabbers and data presentation techniques like flow charts, pie charts, and diagrams, giving the reader the easy option of mastering the art of investing. A glossary of terms and a list of source material guarantee its position as a reference book as well.
Money Secrets: Keys To Smart Investing by Kim Curtis examines the whole gamut of spending money to accrue delayed benefits holistically. Rather than merely acting as a practical guide, this book will go a long way in making the whole subject clear to us, explaining all related terms from a practical as well as fiduciary angle, using sample forms wherever necessary. Introducing us to different types of professionals and experts in this field, Kim familiarizes us with the jobs and functions performed by them. This is thus a very useful book, both for a newbie to investing for learning the art, and for an expert in finances as a quick reference. The author has succeeded in packing a rather small book with a host of big ideas.
Money Secrets: Keys To Smart Investing by Kim Curtis begins with a short and pertinent discussion about money and the need to make decisions about money; how you deal with money is how you deal with life. After a brief overview of financial terms and practices, Kim goes on to the specifics of financial planning, the nuts and bolts of investment, the importance of a diversification strategy, as well as the role of a financial advisor. Kim has made good use of attention grabbers and data presentation techniques like flow charts, pie charts, and diagrams, giving the reader the easy option of mastering the art of investing. A glossary of terms and a list of source material guarantee its position as a reference book as well.
Money Secrets: Keys To Smart Investing by Kim Curtis examines the whole gamut of spending money to accrue delayed benefits holistically. Rather than merely acting as a practical guide, this book will go a long way in making the whole subject clear to us, explaining all related terms from a practical as well as fiduciary angle, using sample forms wherever necessary. Introducing us to different types of professionals and experts in this field, Kim familiarizes us with the jobs and functions performed by them. This is thus a very useful book, both for a newbie to investing for learning the art, and for an expert in finances as a quick reference. The author has succeeded in packing a rather small book with a host of big ideas.
Recommend this book:
Leadership Briefs
Shaping Organizational Culture to Stretch Leadership capacity
Dick Daniels
2015 Finalist
246 Pages
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Non-Fiction - Business/Finance
Reviewed by Roy T. James for Readers' Favorite
Leadership Briefs by Dick Daniels covers all the topics one can imagine having a connection with leadership, such as the social graces of memorable leaders, questions for leaders and followers, developing leadership capacity, a leader’s most valuable asset, or sustaining leadership. The content is quite exhaustive and hardly any facet of leadership is left untouched. In each of these areas, the pertinent questions are identified and appropriately answered. Rather than an open ended discussion on leadership, what is envisaged here, I think, is a closed examination of one's preparedness to meet the challenges of leadership. The price one should be prepared to pay for becoming a leader is also discussed. Whether it is criticism, challenge, gossip, or rumor, the leader should be ready to face all.
Leadership Briefs by Dick Daniels is written as a quick reference but also as a holistic guide. The book is replete with bulleted lists, important pointers, and procedural steps to ginger up the topic under study. The author has further enlivened the discussion by including intelligent quotations at all appropriate places, heralding his unique approach. For example, while discussing communication, the quotation from George Bernard Shaw, ‘The single biggest problem in communication is the illusion that it has taken place’ is given, I think, to show that there are many hidden pitfalls in communication, while the message you wish to pass on may be simple. Aphorisms of such nature are provided in many places, signaling the approaching topic.
Leadership Briefs by Dick Daniels covers all the topics one can imagine having a connection with leadership, such as the social graces of memorable leaders, questions for leaders and followers, developing leadership capacity, a leader’s most valuable asset, or sustaining leadership. The content is quite exhaustive and hardly any facet of leadership is left untouched. In each of these areas, the pertinent questions are identified and appropriately answered. Rather than an open ended discussion on leadership, what is envisaged here, I think, is a closed examination of one's preparedness to meet the challenges of leadership. The price one should be prepared to pay for becoming a leader is also discussed. Whether it is criticism, challenge, gossip, or rumor, the leader should be ready to face all.
Leadership Briefs by Dick Daniels is written as a quick reference but also as a holistic guide. The book is replete with bulleted lists, important pointers, and procedural steps to ginger up the topic under study. The author has further enlivened the discussion by including intelligent quotations at all appropriate places, heralding his unique approach. For example, while discussing communication, the quotation from George Bernard Shaw, ‘The single biggest problem in communication is the illusion that it has taken place’ is given, I think, to show that there are many hidden pitfalls in communication, while the message you wish to pass on may be simple. Aphorisms of such nature are provided in many places, signaling the approaching topic.
Recommend this book:
How Do I Keep My Employees Motivated?
The Practice of Empathy-Based Management
George Langelett
2014 Gold Medal
230 Pages
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Non-Fiction - Business/Finance
Reviewed by Suzanne Cowles for Readers' Favorite
How Do I Keep My Employees Motivated? The Practice of Empathy-Based Management by George Langelett, PhD is a brilliant play-by-play book for business managers. Organized into five easily digested chapters, the in-depth book also comes with a summary of the overarching concept, daily worksheets and an extensive suggested reading list. Dr. Langelett, an experienced college professor of management and economics, explores a new paradigm to manage employee behavior based on the neuroscience of the brain. At the core of his thesis is “empathy,” a skill that everyone has which can be used to motivate an employee’s ethical decision-making through shared trust. The old system of monetary rewards only fosters a short-term gain in changed behavior. Personally connecting with the emotional side of the brain and making a person feel accepted and understood is the only way to win staff loyalty. Other topics examined are: the benefit of consequences versus punishment, fostering hope in an environment to maintain motivation, giving undivided attention and controlling body language. The remainder of the guide focuses on the proper responses to work-related situations to defuse the fight-or-flight response, which produces stress.
While there are shelves full of managerial books on the market, Dr. Langelett provides just the right combination of scientific research to support his original thesis. I especially enjoyed his focus on treating employees like people rather than machines. Many of the personal examples given to illustrate ideas were touching. The top-notch book presentation format and professional editing quality were visible throughout, as were the importance of the subject matter to the author and care for minute details. This excellent manual is a must-have reference for anyone who routinely manages staff and needs a better way to increase productivity with lasting results.
How Do I Keep My Employees Motivated? The Practice of Empathy-Based Management by George Langelett, PhD is a brilliant play-by-play book for business managers. Organized into five easily digested chapters, the in-depth book also comes with a summary of the overarching concept, daily worksheets and an extensive suggested reading list. Dr. Langelett, an experienced college professor of management and economics, explores a new paradigm to manage employee behavior based on the neuroscience of the brain. At the core of his thesis is “empathy,” a skill that everyone has which can be used to motivate an employee’s ethical decision-making through shared trust. The old system of monetary rewards only fosters a short-term gain in changed behavior. Personally connecting with the emotional side of the brain and making a person feel accepted and understood is the only way to win staff loyalty. Other topics examined are: the benefit of consequences versus punishment, fostering hope in an environment to maintain motivation, giving undivided attention and controlling body language. The remainder of the guide focuses on the proper responses to work-related situations to defuse the fight-or-flight response, which produces stress.
While there are shelves full of managerial books on the market, Dr. Langelett provides just the right combination of scientific research to support his original thesis. I especially enjoyed his focus on treating employees like people rather than machines. Many of the personal examples given to illustrate ideas were touching. The top-notch book presentation format and professional editing quality were visible throughout, as were the importance of the subject matter to the author and care for minute details. This excellent manual is a must-have reference for anyone who routinely manages staff and needs a better way to increase productivity with lasting results.
Recommend this book:
The Sexy Little Book of Finance III
Frank Eberhart
2014 Silver Medal
144 Pages
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Non-Fiction - Business/Finance
Reviewed by Bil Howard for Readers' Favorite
An estate plan, budgeting, and investment are essential elements in helping to secure your financial future. In Frank J. Eberhart’s book, The Sexy Little Book of Finance III, is an easy to follow, fill-in-the-blanks workbook to help you design the road map to your personal success.
Eberhart begins with estate planning and discusses wills and the consequences of not having one, trusts, probate, and executors and their duties. He also discusses the importance of having the information concerning your business interests written down when the time arrives for others to sort things out and protect the assets for which you worked so diligently. In book two, he discusses the differences between your personal, business, and retirement budgets and how each affects your success. He further discusses the different aspects of your health care as you continue to age, including Medicare and Medicaid, as well as long term health care and a basic formula for how much life insurance you should have. The third book discusses investment strategies for different levels of risk and best probable returns over a long term, including 401Ks and IRAs and the best way to protect those investments to insure maximum benefits after retirement. He also discusses different characteristics that one must consider in a financial advisor. All three books blend well and work together to help the reader plan all three parts of their financial future.
The Sexy Little Book of Finance III is a simple and easy to follow guide which leads the reader through the necessary steps in each of the three areas in order to help plan and execute their goals. The workbook is as easy as filling in the blanks on a form with excellent guidance from the author. Straight forward, easy to use and excellent advice makes The Sexy Little Book of Finance III a book that will provide an excellent return in knowledge for a very small investment of time.
An estate plan, budgeting, and investment are essential elements in helping to secure your financial future. In Frank J. Eberhart’s book, The Sexy Little Book of Finance III, is an easy to follow, fill-in-the-blanks workbook to help you design the road map to your personal success.
Eberhart begins with estate planning and discusses wills and the consequences of not having one, trusts, probate, and executors and their duties. He also discusses the importance of having the information concerning your business interests written down when the time arrives for others to sort things out and protect the assets for which you worked so diligently. In book two, he discusses the differences between your personal, business, and retirement budgets and how each affects your success. He further discusses the different aspects of your health care as you continue to age, including Medicare and Medicaid, as well as long term health care and a basic formula for how much life insurance you should have. The third book discusses investment strategies for different levels of risk and best probable returns over a long term, including 401Ks and IRAs and the best way to protect those investments to insure maximum benefits after retirement. He also discusses different characteristics that one must consider in a financial advisor. All three books blend well and work together to help the reader plan all three parts of their financial future.
The Sexy Little Book of Finance III is a simple and easy to follow guide which leads the reader through the necessary steps in each of the three areas in order to help plan and execute their goals. The workbook is as easy as filling in the blanks on a form with excellent guidance from the author. Straight forward, easy to use and excellent advice makes The Sexy Little Book of Finance III a book that will provide an excellent return in knowledge for a very small investment of time.
Recommend this book:
Manage It Right!
Intrapreneurial Skills to Succeed in Any Organization
Carlos Zorea,Dee Zorea
2014 Bronze Medal
Kindle Edition
Check current price
Non-Fiction - Business/Finance
Reviewed by Samantha Dewitt (Rivera) for Readers' Favorite
Dennis definitely seems as if he’s in over his head when he begins working in a business unit called BLM. It’s a job he’s highly unprepared for, but luckily he has the support of someone who knows what he’s doing and can help immensely. Together Chuck and Dennis are able to overcome many obstacles and to improve the company so that it’s not only sufficient but actually operating well. This is a non-fiction story of how two men were able to turn around a company and Manage it Right! can help anyone else do the same.
This book may seem like a non-fiction biography of how Dennis and Chuck managed to turn around BLM, but that’s not all it is. In fact, even when you’re reading about the specifics of the one company these two men saved, it’s possible to apply many of the same tips and ideas to any problems you may currently be facing in business as well. There’s a lot of in-depth information contained in this book and it’s actually a very interesting read as well. I found myself caught up in the story and not even realizing that I was also learning some new management tools. Manage it Right! by Carlos Zorea and Dee Zorea is definitely a book that I would recommend to anyone who is working in the business industry. There’s a lot that can be done to save what some might consider a sinking ship and this book lays it all on the line.
Dennis definitely seems as if he’s in over his head when he begins working in a business unit called BLM. It’s a job he’s highly unprepared for, but luckily he has the support of someone who knows what he’s doing and can help immensely. Together Chuck and Dennis are able to overcome many obstacles and to improve the company so that it’s not only sufficient but actually operating well. This is a non-fiction story of how two men were able to turn around a company and Manage it Right! can help anyone else do the same.
This book may seem like a non-fiction biography of how Dennis and Chuck managed to turn around BLM, but that’s not all it is. In fact, even when you’re reading about the specifics of the one company these two men saved, it’s possible to apply many of the same tips and ideas to any problems you may currently be facing in business as well. There’s a lot of in-depth information contained in this book and it’s actually a very interesting read as well. I found myself caught up in the story and not even realizing that I was also learning some new management tools. Manage it Right! by Carlos Zorea and Dee Zorea is definitely a book that I would recommend to anyone who is working in the business industry. There’s a lot that can be done to save what some might consider a sinking ship and this book lays it all on the line.
Recommend this book:
Keys to the Corner Office
Success Strategies for Women by Women
Ms. Rhonda F. Rhyne
2014 Honorable Mention
356 Pages
Check current price
Non-Fiction - Business/Finance
Reviewed by Suzanne Cowles for Readers' Favorite
Keys to the Corner Office: Success Strategies for Women by Women by Rhonda F. Rhyne is the perfect how-to book for any aspiring female executive. Organized into five parts with sixty chapters, the practical manual provides the proven strategies and a road map for achieving career advancement. The book starts with a brief history of some of the most recent advances in the workplace for women’s equality, but the overall focus is more on what women can do now to improve their chances of breaking through “the glass ceiling.” It all starts with a positive self-image, dressing the part and creating a brand identity. Then areas are explored such as how to land the job, networking, the importance of communication, confidence in public speaking and keeping life in balance. In the back of the manual is an extensive suggested reading list.
Rhonda F. Rhyne shares her own personal experiences that help lend wisdom to the most common situations that women encounter in a male-dominated workplace. As a professional life-coach, she empowers women to live a well-rounded life where 40% of their time will be spent on career functions. Beyond the basic management and leadership topics, she offers examples of how to say no in a positive way, how to appear strong without being a “dragon lady,” and surviving gender-bias and double standards. This book is both motivating and inspiring, taking in the big picture of a 19% disparity between the sexes, but provides a clear-cut path to holding the keys to the corner office.
Keys to the Corner Office: Success Strategies for Women by Women by Rhonda F. Rhyne is the perfect how-to book for any aspiring female executive. Organized into five parts with sixty chapters, the practical manual provides the proven strategies and a road map for achieving career advancement. The book starts with a brief history of some of the most recent advances in the workplace for women’s equality, but the overall focus is more on what women can do now to improve their chances of breaking through “the glass ceiling.” It all starts with a positive self-image, dressing the part and creating a brand identity. Then areas are explored such as how to land the job, networking, the importance of communication, confidence in public speaking and keeping life in balance. In the back of the manual is an extensive suggested reading list.
Rhonda F. Rhyne shares her own personal experiences that help lend wisdom to the most common situations that women encounter in a male-dominated workplace. As a professional life-coach, she empowers women to live a well-rounded life where 40% of their time will be spent on career functions. Beyond the basic management and leadership topics, she offers examples of how to say no in a positive way, how to appear strong without being a “dragon lady,” and surviving gender-bias and double standards. This book is both motivating and inspiring, taking in the big picture of a 19% disparity between the sexes, but provides a clear-cut path to holding the keys to the corner office.
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