Corporate Superpower: Cultivating a Winning Culture for Your Business by Oleg Konovalov is a slim book packed with wisdom and tips to help businesses stay ahead of the cut-throat competition by prioritizing their business culture. I have read a lot of books in the area of business growth and success and most of the books focus on strategizing, but Oleg Konovalov makes a strong case, one that some of the most successful businesses have discovered over the years, for building a winning culture. The culture effect in business is an aspect that can’t be overlooked and this book shows readers why. In this book the author explains in clear and accessible language the place of culture in any organization, and illustrates how loyalty, innovation, and success can be won through consistently building a positive culture that allows employees as well as managers to feel a deep sense of respect and belonging.
Written in a style that grabs the reader’s attention, with great economy of words, clarity of thought, and simplicity of expression, Corporate Superpower: Cultivating a Winning Culture for Your Business will help business owners identify their business needs and build a culture that could be, for both employees and customers, the face of what is positive and good about the business. The book is well-researched and the author offers examples that are fitting and that derive from real-life situations. The writing features a strong voice and an authority that is built on expertise. This book contains the strategies that businesses need to build a clientele of loyal customers and ensure that their employees stay with them. Highly informative and loaded with information for business growth and success.